Thursday Night Previews: Is Sea Sunk Already?
December 11, 2015
In the Heart of the Sea started its box office run last night earning a mere $575,000 in previews. This is the same as The Age of Adaline managed earlier this year. Admittedly, those two films have very little in common and are not a good comparison, so we will have to look elsewhere to figure out what this opening means. A better comparison would be Exodus: Gods and Kings, which opened this week last year. That film earned $1.2 million during its previews, but only managed $24.12 million during its opening weekend and $65.01 million during its domestic run. Assuming the same legs, this puts In the Heart of the Sea on pace for an opening weekend of $11.56 million, which might not be enough for first place. Worse still, it would be on pace for a domestic total of just $31.15 million on a $100 million budget. That might actually be too generous for this film, because Exodus didn't have to deal with Star Wars: The Force Awakens during its sophomore stint. We will know more about this film's weekend chances this time tomorrow when the Friday numbers are released.
In the Heart of the Sea Comparisons
Filed under: Midnight Previews, In the Heart of the Sea