The Informer (2019)

The Informer
Theatrical Performance
Domestic Box Office $300,460Details
International Box Office $3,076,567Details
Worldwide Box Office $3,377,027
Home Market Performance
Est. Domestic DVD Sales $766,987 Details
Est. Domestic Blu-ray Sales $636,197 Details
Total Est. Domestic Video Sales $1,403,184
Further financial details...

Synopsis

Honorably discharged Special Ops soldier Pete Koslow’s world is turned upside-down when he is jailed after a fight to protect his wife. He’s given a chance for early release by becoming an informant for the FBI and using his covert skills in an operation to take down The General, the most powerful crime boss in New York. But when the FBI sting meant to finally earn Koslow his freedom results in the death of an undercover NYPD cop, Koslow finds himself caught in the crossfire between the mob and the FBI.

Metrics

Opening Weekend:$133,475 (44.4% of total gross)
Legs:2.25 (domestic box office/biggest weekend)
Domestic Share:8.9% (domestic box office/worldwide)
Production Budget:$60,000,000 (worldwide box office is 0.1 times production budget)
Theater counts:283 opening theaters/283 max. theaters, 1.9 weeks average run per theater
Infl. Adj. Dom. BO $352,819

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Vudu:Vudu
Netflix:Netflix UK, Netflix

Movie Details

Domestic Releases: November 6th, 2020 (Limited) by Aviron Pictures
International Releases: August 30th, 2019 (Wide) (United Kingdom)
September 27th, 2019 (Wide), released as Informatorius (Lithuania)
October 17th, 2019 (Wide), released as The Informer - Tre secondi per sopravvivere (Italy)
October 24th, 2019 (Wide), released as Три секунды (Russia (CIS))
October 25th, 2019 (Wide), released as Muhbir (Turkey)
... Show all releases
Video Release: December 30th, 2019 by Warner Home Video
November 6th, 2020 by Vertical Entertainment
MPAA Rating: R for strong violence and pervasive language.
(Rating bulletin 2611 (Cert #51925), 1/8/2020)
Running Time: 113 minutes
Comparisons: vs. Basic Instinct 2
Create your own comparison chart…
Keywords: Set in New York, Ex-soldier, Confidential Informant, Prison, Gangs, Crime Boss, FBI, Criminals Working With Cops
Source:Based on Fiction Book/Short Story
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Thunder Road Film, Aviron Pictures, The Fyzz Facility, Maddem Films Limited
Production Countries: United Kingdom, United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 6, 2020 10 $133,475   283 $472   $133,475 1
Nov 13, 2020 - $61,326 -54% 168 $365   $248,731 2
Nov 20, 2020 - $15,774 -74% 63 $250   $286,173 3
Nov 27, 2020 - $9,511 -40% 28 $340   $300,460 4

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Nov 6, 2020 - $47,275     283 $167   $47,275 1
Nov 7, 2020 - $53,635 +13%   283 $190   $100,910 2
Nov 8, 2020 - $32,565 -39%   283 $115   $133,475 3
Nov 9, 2020 - $11,609 -64%   283 $41   $145,084 4
Nov 10, 2020 - $15,442 +33%   283 $55   $160,526 5
Nov 11, 2020 - $15,526 +1%   283 $55   $176,052 6
Nov 12, 2020 - $11,353 -27%   283 $40   $187,405 7
Nov 13, 2020 - $19,544 +72% -59% 168 $116   $206,949 8
Nov 14, 2020 - $27,569 +41% -49% 168 $164   $234,518 9
Nov 15, 2020 - $14,213 -48% -56% 168 $85   $248,731 10
Nov 16, 2020 - $5,171 -64% -55% 168 $31   $253,902 11
Nov 17, 2020 - $6,217 +20% -60% 168 $37   $260,119 12
Nov 18, 2020 - $5,182 -17% -67% 168 $31   $265,301 13
Nov 19, 2020 - $5,098 -2% -55% 168 $30   $270,399 14
Nov 20, 2020 - $4,569 -10% -77% 63 $73   $274,968 15
Nov 21, 2020 - $6,716 +47% -76% 63 $107   $281,684 16
Nov 22, 2020 - $4,489 -33% -68% 63 $71   $286,173 17
Nov 23, 2020 - $931 -79% -82% 63 $15   $287,104 18
Nov 24, 2020 - $1,061 +14% -83% 63 $17   $288,165 19
Nov 25, 2020 - $1,134 +7% -78% 63 $18   $289,299 20
Nov 26, 2020 - $1,650 +46% -68% 63 $26   $290,949 21
Nov 27, 2020 - $3,403 +106% -26% 28 $122   $294,352 22
Nov 28, 2020 - $3,840 +13% -43% 28 $137   $298,192 23
Nov 29, 2020 - $2,268 -41% -49% 28 $81   $300,460 24

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 6, 2020 - $187,405   283 $662   $187,405 1
Nov 13, 2020 - $82,994 -56% 168 $494   $270,399 2
Nov 20, 2020 - $20,550 -75% 63 $326   $290,949 3

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Australia 4/2/2020 $0000$0
Italy 10/17/2019 $133,590 0 0 0 $133,590 10/22/2019
Lithuania 9/27/2019 $11,374 11 11 17 $20,986 10/16/2019
Netherlands 1/3/2020 $181,665 53 53 189 $520,934 10/19/2022
Portugal 1/10/2020 $100,916 57 59 152 $224,208 2/5/2020
Russia (CIS) 10/24/2019 $98,588 406 406 595 $159,436 10/19/2022
South Korea 4/15/2020 $48,331 200 200 328 $124,944 5/7/2020
Turkey 10/25/2019 $7,429 25 25 32 $15,160 10/19/2022
United Kingdom 8/30/2019 $366,696 450 450 858 $866,355 10/9/2019
 
Rest of World $1,010,954
 
International Total$3,076,567 10/19/2022

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Feb 21, 20211313,886 13,886$211,623$211,62316
Feb 28, 2021168,498-39% 22,384$129,510$341,13317

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Feb 21, 2021810,069 10,069$153,452$153,45216
Feb 28, 2021126,004-40% 16,073$91,501$244,95317

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Netflix Daily Charts

DateRankDays In
Top 10
Vierwership
Score
Mar 8, 2022101 1
Mar 9, 202292 3
Mar 10, 2022103 4
Mar 11, 2022104 5

DEG Watched At Home Top 20 Charts

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Lead Ensemble Members

Joel Kinnaman    Pete Koslow
Rosamund Pike    Wilcox
Common    Grens
Ana de Armas    Sofia Hoffman
Clive Owen    Montgomery

Supporting Cast

Edwin De La Renta    Smiley Phelps
Sam Spruell    Slewitt
Aylam Orian    Andrzej Dziedzic
Karma Meyer    Anna Koslow
Mateusz Kosciukiewicz    Stazek
Peter Mensah    Officer Franklin
Arturo Castro    Daniel Gomez
Abdul-Ahad Patel    Vermin

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Andrea Di Stefano    Director
Matt Cook    Screenwriter
Rowan Joffe    Screenwriter
Andrea Di Stefano    Screenwriter
Börge Hellström    Based on the novel “Three Seconds” by
Anders Roslund    Based on the novel “Three Seconds” by
Wayne Marc Godfrey    Producer
Erica Lee    Producer
Basil Iwanyk    Producer
James Harris    Producer
Mark Lane    Producer
Robert Jones    Producer
Ollie Madden    Producer
John Fuhrman    Executive Producer
Alex Walton    Executive Producer
Ollie Madden    Executive Producer
Anders Erden    Executive Producer
Andrea Scarso    Executive Producer
Simon Williams    Executive Producer
Jeff Rice    Executive Producer
Gabriel Napora    Executive Producer
Yas Taalat    Executive Producer
Rowan Joffe    Executive Producer
Lee Broda    Executive Producer
Shaun Sanghani    Executive Producer
Vishal Rungta    Executive Producer
Shelly Browning    Executive Producer
William Sadleir    Executive Producer
David Dinerstein    Executive Producer
Jason Resnick    Executive Producer
Arnaud Lannic    Co-Producer
Babak Eftekhari    Co-Producer
Daniel Katz    Director of Photography
Mark Scruton    Production Designer
Job Ter Berg    Editor
Molly Emma Rowe    Costume Designer
Will Blair    Composer
Brooke Blair    Composer
Chris Piccaro    Music Supervisor
Marshall Leviten    Line Producer
Colin Jones    Casting Director

Limited and Virtual Releases: The Box Office Won’t Die this Weekend

July 30th, 2020

She Dies Tomorrow

No less than 15 films are debuting in theaters around the country this weekend, which makes this the biggest weekend for new releases since March 13. Eight of the new films are earning decent pre-release buzz, and all but one of those are earning good reviews. I think She Dies Tomorrow has the best shot at earning some measure of box office success, but as a Canadian, it is my patriotic duty to support Gordon Lightfoot: If You Could Read My Mind. More...

Limited and VOD Releases: Prospects for Limited Releases are Never, Rarely this Dire

March 13th, 2020

Never, Rarely, Sometimes, Always

The COVID-19 outbreak hangs heavily over the film business this weekend, and raises a lot of questions about how much business we will see at the box office. It is going to affect family films most of all, because families are more likely to stay home than adults when it comes to diseases like this. However, the second group to be affected could be art house films, because these tend to only play in large cities, and large cities have been hit harder by the outbreak so far. The advise is to stay three feet away from anyone else, which is impossible if you are using the New York City subway system, for example. I don’t think any of the films on this week’s list are going to thrive, at least not in theaters. That’s too bad, because there are several that deserve audiences, including Big Time Adolescence, Never, Rarely, Sometimes, Always, and others. More...

2020 Preview: January

January 1st, 2020

Bad Boys for Life

It’s the year 2020, the year where we find out how many times you can say, “Well, hindsight is 20/20.” before you get punched. On the positive side, while December wasn’t a great month, it was good enough to help 2019 end on a positive note, a positive note that should continue into January. There are no real potential monster hits coming out this month, but there are three films that have a real shot at $100 million domestically. These are, in alphabetical order, 1917, which will rely on Awards Season to get to the century mark. Bad Boys for Life will have a much, much easier time getting to $100 million, assuming people still care about the franchise 17 years later. Finally, Dolittle is looking like a disaster with a really troubled production; however, a $100 million run isn’t out of the question and if it can get there, it will at least save face. As for last January, Glass was the biggest hit of the month in terms of raw dollars, but The Upside was more impressive, as it is one the biggest hits in STX Entertainment’s history. We need two of the three potential $100 million hits to reach that mark to keep pace with last year, but we also have one more weekend to get there. More...

The Informer Trailer

February 4th, 2019

Thriller starring Joel Kinnaman opens March 22 ... Full Movie Details.

Honorably discharged Special Ops soldier Pete Koslow’s world is turned upside-down when he is jailed after a fight to protect his wife. He’s given a chance for early release by becoming an informant for the FBI and using his covert skills in an operation to take down The General, the most powerful crime boss in New York. But when the FBI sting meant to finally earn Koslow his freedom results in the death of an undercover NYPD cop, Koslow finds himself caught in the crossfire between the mob and the FBI. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Honorably discharged Special Ops soldier Pete Koslow’s world is turned upside-down when he is jailed after a fight to protect his wife. He’s given a chance for early release by becoming an informant for the FBI and using his covert skills in an operation to take down The General, the most powerful crime boss in New York. But when the FBI sting meant to finally earn Koslow his freedom results in the death of an undercover NYPD cop, Koslow finds himself caught in the crossfire between the mob and the FBI.

Metrics

Opening Weekend:$133,475 (44.4% of total gross)
Legs:2.25 (domestic box office/biggest weekend)
Domestic Share:8.9% (domestic box office/worldwide)
Production Budget:$60,000,000 (worldwide box office is 0.1 times production budget)
Theater counts:283 opening theaters/283 max. theaters, 1.9 weeks average run per theater
Infl. Adj. Dom. BO $352,819

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Vudu:Vudu
Netflix:Netflix UK, Netflix

Movie Details

Domestic Releases: November 6th, 2020 (Limited) by Aviron Pictures
International Releases: August 30th, 2019 (Wide) (United Kingdom)
September 27th, 2019 (Wide), released as Informatorius (Lithuania)
October 17th, 2019 (Wide), released as The Informer - Tre secondi per sopravvivere (Italy)
October 24th, 2019 (Wide), released as Три секунды (Russia (CIS))
October 25th, 2019 (Wide), released as Muhbir (Turkey)
... Show all releases
Video Release: December 30th, 2019 by Warner Home Video
November 6th, 2020 by Vertical Entertainment
MPAA Rating: R for strong violence and pervasive language.
(Rating bulletin 2611 (Cert #51925), 1/8/2020)
Running Time: 113 minutes
Comparisons: vs. Basic Instinct 2
Create your own comparison chart…
Keywords: Set in New York, Ex-soldier, Confidential Informant, Prison, Gangs, Crime Boss, FBI, Criminals Working With Cops
Source:Based on Fiction Book/Short Story
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Thunder Road Film, Aviron Pictures, The Fyzz Facility, Maddem Films Limited
Production Countries: United Kingdom, United States
Languages: English

Lead Ensemble Members

Joel Kinnaman    Pete Koslow
Rosamund Pike    Wilcox
Common    Grens
Ana de Armas    Sofia Hoffman
Clive Owen    Montgomery

Supporting Cast

Edwin De La Renta    Smiley Phelps
Sam Spruell    Slewitt
Aylam Orian    Andrzej Dziedzic
Karma Meyer    Anna Koslow
Mateusz Kosciukiewicz    Stazek
Peter Mensah    Officer Franklin
Arturo Castro    Daniel Gomez
Abdul-Ahad Patel    Vermin

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Andrea Di Stefano    Director
Matt Cook    Screenwriter
Rowan Joffe    Screenwriter
Andrea Di Stefano    Screenwriter
Börge Hellström    Based on the novel “Three Seconds” by
Anders Roslund    Based on the novel “Three Seconds” by
Wayne Marc Godfrey    Producer
Erica Lee    Producer
Basil Iwanyk    Producer
James Harris    Producer
Mark Lane    Producer
Robert Jones    Producer
Ollie Madden    Producer
John Fuhrman    Executive Producer
Alex Walton    Executive Producer
Ollie Madden    Executive Producer
Anders Erden    Executive Producer
Andrea Scarso    Executive Producer
Simon Williams    Executive Producer
Jeff Rice    Executive Producer
Gabriel Napora    Executive Producer
Yas Taalat    Executive Producer
Rowan Joffe    Executive Producer
Lee Broda    Executive Producer
Shaun Sanghani    Executive Producer
Vishal Rungta    Executive Producer
Shelly Browning    Executive Producer
William Sadleir    Executive Producer
David Dinerstein    Executive Producer
Jason Resnick    Executive Producer
Arnaud Lannic    Co-Producer
Babak Eftekhari    Co-Producer
Daniel Katz    Director of Photography
Mark Scruton    Production Designer
Job Ter Berg    Editor
Molly Emma Rowe    Costume Designer
Will Blair    Composer
Brooke Blair    Composer
Chris Piccaro    Music Supervisor
Marshall Leviten    Line Producer
Colin Jones    Casting Director

Limited and Virtual Releases: The Box Office Won’t Die this Weekend

July 30th, 2020

She Dies Tomorrow

No less than 15 films are debuting in theaters around the country this weekend, which makes this the biggest weekend for new releases since March 13. Eight of the new films are earning decent pre-release buzz, and all but one of those are earning good reviews. I think She Dies Tomorrow has the best shot at earning some measure of box office success, but as a Canadian, it is my patriotic duty to support Gordon Lightfoot: If You Could Read My Mind. More...

Limited and VOD Releases: Prospects for Limited Releases are Never, Rarely this Dire

March 13th, 2020

Never, Rarely, Sometimes, Always

The COVID-19 outbreak hangs heavily over the film business this weekend, and raises a lot of questions about how much business we will see at the box office. It is going to affect family films most of all, because families are more likely to stay home than adults when it comes to diseases like this. However, the second group to be affected could be art house films, because these tend to only play in large cities, and large cities have been hit harder by the outbreak so far. The advise is to stay three feet away from anyone else, which is impossible if you are using the New York City subway system, for example. I don’t think any of the films on this week’s list are going to thrive, at least not in theaters. That’s too bad, because there are several that deserve audiences, including Big Time Adolescence, Never, Rarely, Sometimes, Always, and others. More...

2020 Preview: January

January 1st, 2020

Bad Boys for Life

It’s the year 2020, the year where we find out how many times you can say, “Well, hindsight is 20/20.” before you get punched. On the positive side, while December wasn’t a great month, it was good enough to help 2019 end on a positive note, a positive note that should continue into January. There are no real potential monster hits coming out this month, but there are three films that have a real shot at $100 million domestically. These are, in alphabetical order, 1917, which will rely on Awards Season to get to the century mark. Bad Boys for Life will have a much, much easier time getting to $100 million, assuming people still care about the franchise 17 years later. Finally, Dolittle is looking like a disaster with a really troubled production; however, a $100 million run isn’t out of the question and if it can get there, it will at least save face. As for last January, Glass was the biggest hit of the month in terms of raw dollars, but The Upside was more impressive, as it is one the biggest hits in STX Entertainment’s history. We need two of the three potential $100 million hits to reach that mark to keep pace with last year, but we also have one more weekend to get there. More...

The Informer Trailer

February 4th, 2019

Thriller starring Joel Kinnaman opens March 22 ... Full Movie Details.

Honorably discharged Special Ops soldier Pete Koslow’s world is turned upside-down when he is jailed after a fight to protect his wife. He’s given a chance for early release by becoming an informant for the FBI and using his covert skills in an operation to take down The General, the most powerful crime boss in New York. But when the FBI sting meant to finally earn Koslow his freedom results in the death of an undercover NYPD cop, Koslow finds himself caught in the crossfire between the mob and the FBI. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 6, 2020 10 $133,475   283 $472   $133,475 1
Nov 13, 2020 - $61,326 -54% 168 $365   $248,731 2
Nov 20, 2020 - $15,774 -74% 63 $250   $286,173 3
Nov 27, 2020 - $9,511 -40% 28 $340   $300,460 4

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Nov 6, 2020 - $47,275     283 $167   $47,275 1
Nov 7, 2020 - $53,635 +13%   283 $190   $100,910 2
Nov 8, 2020 - $32,565 -39%   283 $115   $133,475 3
Nov 9, 2020 - $11,609 -64%   283 $41   $145,084 4
Nov 10, 2020 - $15,442 +33%   283 $55   $160,526 5
Nov 11, 2020 - $15,526 +1%   283 $55   $176,052 6
Nov 12, 2020 - $11,353 -27%   283 $40   $187,405 7
Nov 13, 2020 - $19,544 +72% -59% 168 $116   $206,949 8
Nov 14, 2020 - $27,569 +41% -49% 168 $164   $234,518 9
Nov 15, 2020 - $14,213 -48% -56% 168 $85   $248,731 10
Nov 16, 2020 - $5,171 -64% -55% 168 $31   $253,902 11
Nov 17, 2020 - $6,217 +20% -60% 168 $37   $260,119 12
Nov 18, 2020 - $5,182 -17% -67% 168 $31   $265,301 13
Nov 19, 2020 - $5,098 -2% -55% 168 $30   $270,399 14
Nov 20, 2020 - $4,569 -10% -77% 63 $73   $274,968 15
Nov 21, 2020 - $6,716 +47% -76% 63 $107   $281,684 16
Nov 22, 2020 - $4,489 -33% -68% 63 $71   $286,173 17
Nov 23, 2020 - $931 -79% -82% 63 $15   $287,104 18
Nov 24, 2020 - $1,061 +14% -83% 63 $17   $288,165 19
Nov 25, 2020 - $1,134 +7% -78% 63 $18   $289,299 20
Nov 26, 2020 - $1,650 +46% -68% 63 $26   $290,949 21
Nov 27, 2020 - $3,403 +106% -26% 28 $122   $294,352 22
Nov 28, 2020 - $3,840 +13% -43% 28 $137   $298,192 23
Nov 29, 2020 - $2,268 -41% -49% 28 $81   $300,460 24

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Nov 6, 2020 - $187,405   283 $662   $187,405 1
Nov 13, 2020 - $82,994 -56% 168 $494   $270,399 2
Nov 20, 2020 - $20,550 -75% 63 $326   $290,949 3

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Australia 4/2/2020 $0000$0
Italy 10/17/2019 $133,590 0 0 0 $133,590 10/22/2019
Lithuania 9/27/2019 $11,374 11 11 17 $20,986 10/16/2019
Netherlands 1/3/2020 $181,665 53 53 189 $520,934 10/19/2022
Portugal 1/10/2020 $100,916 57 59 152 $224,208 2/5/2020
Russia (CIS) 10/24/2019 $98,588 406 406 595 $159,436 10/19/2022
South Korea 4/15/2020 $48,331 200 200 328 $124,944 5/7/2020
Turkey 10/25/2019 $7,429 25 25 32 $15,160 10/19/2022
United Kingdom 8/30/2019 $366,696 450 450 858 $866,355 10/9/2019
 
Rest of World $1,010,954
 
International Total$3,076,567 10/19/2022

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Feb 21, 20211313,886 13,886$211,623$211,62316
Feb 28, 2021168,498-39% 22,384$129,510$341,13317

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Feb 21, 2021810,069 10,069$153,452$153,45216
Feb 28, 2021126,004-40% 16,073$91,501$244,95317

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Netflix Daily Charts

DateRankDays In
Top 10
Vierwership
Score
Mar 8, 2022101 1
Mar 9, 202292 3
Mar 10, 2022103 4
Mar 11, 2022104 5

DEG Watched At Home Top 20 Charts

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.