See also: Weekly DVD Sales Chart - Weekly Blu-ray Sales Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Combined DVD and Blu-ray Sales Chart for Week Ending August 28, 2011

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RankTitleUnits
this
Week
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 Rio 215,303 3,303,016  $3,821,573  $58,051,166 4
2 Priest 120,939 410,869  $2,265,781  $8,111,116 2
3 NCIS: The Complete Eighth Season 113,255 113,255  $4,415,812  $4,415,812 1
4 Dexter: Season 5 97,979 390,657  $2,899,371  $11,960,302 49
5 Something Borrowed 97,729 296,207  $1,673,182  $5,047,578 2
6 Phineas and Ferb The Movie: Across the 2nd Dime… 71,726 71,726  $1,101,711  $1,101,711 1
7 Paul 68,887 490,627  $1,338,365  $9,329,786 3
8 Bambi II 66,778 3,208,429  $1,581,513  $64,268,389 290
9 Soul Surfer 59,293 709,052  $1,011,084  $11,948,666 4
10 Blitz 48,234 48,234  $762,078  $762,078 1
11 Source Code 46,078 754,862  $708,383  $11,642,716 5
12 The Big Lebowski 44,257 2,768,516  $828,287  $28,713,796 670
13 Jane Eyre (2011) 44,045 122,493  $806,423  $2,223,684 2
14 Justin Bieber: Never Say Never 43,283 1,467,325  $694,740  $25,245,948 16
15 Your Highness 42,108 276,134  $854,195  $5,315,659 3
16 Rango 40,363 1,829,344  $674,873  $32,775,558 7
17 The Fox and the Hound / The Fox and the Hound Two 38,747 259,357  $808,399  $5,545,132 3
18 The Conspirator 38,162 102,819  $699,087  $1,845,298 2
19 Mrs. Doubtfire 36,808 833,127  $331,723  $7,831,544 807
20 Limitless 36,619 842,163  $651,078  $16,347,676 6

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.